With some of the tightest margins and heaviest competition in the transportation industry, it is imperative for OTR carriers to utilize their assets as efficiently and cost-effectively as possible. Fuel and maintenance costs, route planning and employee turnover are all critical factors that the fleet manager must contend with to achieve profitable fleet performance.
GPS tracking is an essential tool that can help with all these concerns and more.
GPS tracking for over-the-road carriers will provide a wide range of advantages for your business. You’ll be able to track the location of your vehicles and drivers at any time as well as monitor driver behavior more efficiently. A tracking device is not the same as an electronic logging device (ELD), as it’s not federally mandated equipment.
Your drivers must adhere to tight schedules to ensure the prompt delivery of goods to your customers. A carrier fleet tracking device uses real-time traffic data to perform an estimated time of arrival calculation at every stage of the route. Dispatchers can determine if a pickup or delivery is running ahead or behind schedule and adjust accordingly. They can also keep the customer in the loop if an unexpected delay occurs.
With GPS fleet tracking, you can provide down-to-the-minute ETAs for pickup and delivery. Knowing exactly when to expect the truck alerts customers to be ready to load or receive the moment your driver arrives, reducing wait time for your driver. By managing your routes more efficiently, you’ll provide a higher level of service to your customers, which can give your company a competitive edge.
One of the biggest challenges facing over-the-road carriers these days is hiring and retaining qualified drivers. Good drivers are hard to find and even harder to keep.
The increased communication made possible by carrier fleet tracking devices can increase driver retention by helping drivers feel part of the company team. Improved logistics can also help dispatchers plan routes so drivers can spend more time at home — a great incentive to stay with a company.
Drivers appreciate that vehicle tracking minimizes maintenance and wait times so they can spend more time on the road. And because GPS tracking saves on fuel and maintenance costs, many smart fleet managers pass a portion of those savings on to their best drivers to aid in retention.
When you select Track Your Truck for GPS tracking for over-the-road carriers, you’ll get high-quality products you can trust. Our devices typically last about 10 years, which is much longer than the industry average of approximately two years. They also come with full warranties for your protection and peace of mind. We provide full software support, including in-house updates, and we can even customize the software to meet your company’s unique fleet management requirements.
Call us today to find out more about the OTR truck tracking solutions that will best meet your needs. We’ll be happy to provide a no-obligation quote and a free demo.